Sohrab Vazir
Consultant | Founder | Global Citizen | Writer
Category Archives: Entrepreneurship
Why Enterprise Education is Vital in Today’s World
In an era where innovation, entrepreneurship, and adaptability define success, enterprise education has become a cornerstone of modern education systems and business environments. Its importance extends beyond traditional learning, fostering the skills and mindset necessary to thrive in today’s fast-changing, competitive world. Let’s explore why enterprise education is more crucial than ever. What is Enterprise Education? Enterprise education equips individuals with the knowledge, skills, and mindset required to engage in entrepreneurial activities. It’s about more than just starting a business—enterprise education encompasses creativity, critical thinking, problem-solving, and leadership skills that prepare people to navigate complex, uncertain environments. By blending theory with practical experience, students are taught how to identify opportunities, develop business ideas, and implement innovative solutions. The Growing Importance 1. Adaptation to the Evolving Job Market The global job market is rapidly changing due to automation, digitization, and the rise of new industries. Many traditional jobs are being replaced or significantly altered by technological advancements. Enterprise education helps students develop the agility and innovative thinking needed to adapt to these changes. By instilling entrepreneurial skills early on, learners are better prepared to pivot, create opportunities, and stay competitive in their careers. 2. Fostering Innovation and Economic Growth Entrepreneurship is a key driver of economic development. Startups and small businesses often introduce innovations that large corporations may not be agile enough to implement. Enterprise education encourages young people to think like entrepreneurs, fostering innovation at a grassroots level. By teaching the basics of creating and running a business, students gain the skills to contribute to economic growth through job creation and new industries. 3. Developing Problem-Solving Skills In a world where problems are becoming more complex and global, having strong problem-solving skills is essential. Enterprise education challenges students to identify real-world issues and develop viable solutions. This practical, hands-on approach enhances critical thinking and decision-making abilities, both of which are invaluable in any career or entrepreneurial endeavour. 4. Encouraging Risk-Taking and Resilience Starting a business involves taking risks, and enterprise education helps students understand that failure is part of the learning process. By creating a safe environment for students to experiment and fail, this learning path instills resilience. This mindset is crucial, not just in entrepreneurship, but in all aspects of life. Individuals who are not afraid to take calculated risks and learn from their mistakes are better equipped to succeed in a world that demands constant adaptation. 5. Empowering Individuals and Communities Enterprise education empowers individuals by giving them the tools to shape their own futures. It provides a pathway for people to achieve financial independence, break cycles of poverty, and create solutions tailored to their community’s needs. Additionally, it encourages a sense of responsibility and leadership, as entrepreneurs often take active roles in their local economies and communities. Schools and Universities Many educational institutions have integrated enterprise education into their curriculums to meet the growing demand for entrepreneurial skills. Universities and business schools offer specialised courses in entrepreneurship, while secondary schools incorporate enterprise challenges and business simulations to give students real-world experience. These initiatives ensure that learners are not only academically prepared but also equipped with the practical skills to start and manage successful ventures. How Enterprise Education Benefits Employers For employers, hiring individuals with an entrepreneurial mindset brings numerous advantages. Employees with enterprise education backgrounds tend to be more innovative, proactive, and willing to take ownership of projects. These skills translate into greater workplace productivity and more effective problem-solving. Employers who embrace entrepreneurial employees are better positioned to stay ahead of the competition in an ever-evolving business landscape. The Future The importance of enterprise education will continue to grow as the world becomes more interconnected and reliant on innovation. Governments, educational institutions, and businesses must collaborate to ensure that it is accessible to all students. Additionally, with the rise of digital learning platforms, enterprise education can be scaled to reach a global audience, providing more opportunities for individuals to develop the entrepreneurial skills needed for future success. Final thoughts In today’s rapidly changing world, enterprise education is more than a trend—it’s a necessity. By fostering innovation, resilience, problem-solving, and a risk-taking mindset, it equips individuals with the tools to succeed in a variety of fields. Whether they choose to start their own businesses or apply these skills in existing organisations, those who embrace these competencies will be well-prepared to navigate the challenges of the modern economy. You can unlock your potential and make a significant impact on both your personal development and the wider economy. Whether you’re a student, educator, or business leader, recognising the value of enterprise education is key to staying ahead in today’s competitive world. About | My name is Sohrab Vazir. I’m a UK-based entrepreneur and business consultant. Prior to becoming a business consultant, I was a tech founder with my work receiving endorsements and recognition from Newcastle University and NatWest I work with a variety of clients including individual entrepreneurs, SMEs, and the public sector. For details about my credentials, please refer to my resume.
Why Foreign Entrepreneurs Should Start a Business in Georgia
In recent years, Georgia has emerged as a prime destination for foreign entrepreneurs looking to establish their businesses. This small country, nestled at the crossroads of Europe and Asia, offers a unique blend of favourable policies, strategic advantages, and a vibrant cultural environment. If you’re considering expanding your entrepreneurial ventures, here’s why you should start a business in Georgia. 1. Business-Friendly Environment One of the standout features of Georgia is its remarkably business-friendly atmosphere. The country ranks highly on the World Bank’s Ease of Doing Business Index, thanks to government reforms aimed at simplifying business registration and reducing bureaucratic red tape. Entrepreneurs can set up a business quickly and efficiently, allowing you to focus on growth rather than navigating complex regulations. 2. Attractive Tax Incentives When you start a business in Georgia, you’ll benefit from one of the most favourable tax regimes in the region. The corporate tax rate is set between 0%-20%, and in certain Free Industrial Zones, businesses enjoy a zero percent corporate tax on reinvested profits. This favourable tax structure makes Georgia an appealing choice for entrepreneurs looking to maximise their profits. 3. E-Residency Program Georgia’s innovative e-residency program allows entrepreneurs from around the world to register and manage their businesses online. This unique initiative enables you to operate your business remotely, offering flexibility and convenience. Whether you’re a digital nomad or simply prefer the freedom to work from anywhere, e-residency makes it easier than ever to start a business in Georgia. 4. Low Cost of Living Starting a business often involves significant expenses, but Georgia offers an affordable cost of living compared to many Western countries. This affordability extends to housing, food, and transportation, allowing entrepreneurs to stretch their budgets further. With lower overhead costs, you can reinvest more in your business, enhancing your chances for success. 5. Strategic Location Georgia’s geographical position makes it a strategic gateway to both European and Asian markets. With access to major trade routes and free trade agreements with several countries, Georgia provides excellent opportunities for entrepreneurs to expand their reach. This strategic advantage is particularly valuable for businesses looking to tap into diverse markets. 6. Vibrant Startup Ecosystem The capital city, Tbilisi, is home to a burgeoning startup ecosystem that is fostering innovation and collaboration among entrepreneurs. With numerous incubators, accelerators, and co-working spaces, you’ll find ample opportunities to network, share ideas, and gain support from fellow business owners. This vibrant community is an excellent resource for new entrepreneurs seeking mentorship and guidance. 7. Rich Cultural Heritage Georgia is known for its rich history, diverse culture, and warm hospitality. The country’s unique blend of Eastern and Western influences creates an inspiring environment for creativity and innovation. By choosing to start a business in Georgia, you not only gain a strategic location and favoUrable policies but also immerse yourself in a culturally rich experience that can enhance your entrepreneurial journey. Starting a business in Georgia presents a unique opportunity for foreign entrepreneurs. With its business-friendly environment, attractive tax incentives, low cost of living, and strategic location, Georgia is an ideal choice for those looking to expand their ventures. The vibrant startup ecosystem, coupled with rich cultural experiences and supportive government initiatives, makes Georgia a prime destination for entrepreneurial growth. If you’re ready to embark on your entrepreneurial journey, consider Georgia as your next business destination. With its numerous advantages, your venture is set to flourish in this dynamic country. About | My name is Sohrab Vazir. I’m a UK-based entrepreneur and business consultant. At the age of 22, and while I was an international student (graduate), I started my own Property Technology (PropTech) business. I grew my business to over 30 UK cities, and a team of four, and also obtained my Indefinite Leave to Remain (Settlement) in the UK. I now help other migrant entrepreneurs, such as myself, with their businesses.
How to Move to the UAE as an Entrepreneur: A Step-by-Step Guide
Why start a business in the UAE? Starting a business in the UAE as an entrepreneur is an exciting opportunity, offering access to a thriving business environment, world-class infrastructure, and strategic location. This guide will walk you through everything you need to know about relocating to the UAE and starting your entrepreneurial journey. The UAE is one of the top destinations for entrepreneurs to start a business due to: Step 1: Determine the Right Visa Type For entrepreneurs, the most popular visa options are: 1. UAE Golden Visa for Entrepreneurs: The Golden Visa offers a 5-year residency for entrepreneurs who meet specific criteria, such as: Advantages: Learn more: UAE Government Golden Visa Information 2. Investor Visa: For those who invest in a UAE business, this visa allows a 3-year stay and can be renewed. Requirements: Step 2: Choose the Right Business Structure The UAE offers different types of business setups: Popular Free Zones for Entrepreneurs: Visit the official DMCC website for more information: DMCC Free Zone Step 3: Register Your Business To officially start your business, follow these steps: You can use services like the Dubai Department of Economic Development (DED) portal for licensing. More info at: DED Business Licensing Step 4: Open a Corporate Bank Account Having a UAE-based corporate bank account is crucial for your business operations. Requirements may vary by bank, but typically you need: Top Banks for Entrepreneurs: Step 5: Find a Suitable Place to Live and Work The UAE offers plenty of options for accommodation and office space. Consider the following: Tip: Use websites like Bayut or Property Finder to explore housing options. Step 6: Understand the Legal and Regulatory Requirements Ensure compliance with UAE laws: Step 7: Network and Connect with the Business Community Networking is vital for business success in the UAE. Join events, seminars, and organizations such as: Frequently Asked Questions Q: How much does it cost to start a business in the UAE? Q: Can I sponsor my family with an entrepreneur visa? Final Thoughts Starting a business in the UAE as an entrepreneur can be a game-changer for your business. With the right visa, business setup, and understanding of the local market, you can tap into a thriving ecosystem and enjoy long-term success. Start your journey today and take advantage of the UAE’s vibrant entrepreneurial landscape! For more information, consult the UAE Government’s Official Portal and always seek professional guidance when needed. By following these steps, you can smoothly transition into the UAE as an entrepreneur and leverage the country’s favourable business environment for your success! Explore my services to start a business in the UAE. I help foreign entrepreneurs with their business relocation, building on my own experience. About | My name is Sohrab Vazir. I’m a UK-based entrepreneur and business consultant. At the age of 22, and while I was an international student (graduate), I started my own Property Technology (PropTech) business, StudyFlats. I did so by obtaining an endorsement from Newcastle University under the Tier 1 Graduate Entrepreneur Scheme. Subsequently, I obtained a further 3-year Tier 1 Entrepreneur Visa (replaced by the Innovator Founder Visa). I grew my business to over 30 UK cities, and a team of four, and also obtained my Indefinite Leave to Remain (Settlement) in the UK. I now help other migrant entrepreneurs, such as myself, with their businesses.
Ireland’s Startup Visa Program (STEP): A Comprehensive Guide
The Startup Entrepreneur Programme (STEP) in Ireland is a dynamic initiative aimed at attracting foreign entrepreneurs to launch innovative businesses within the country. Launched in 2012, this program is part of Ireland’s broader strategy to become a global hub for startups and innovation. Ireland offers several benefits to entrepreneurs, including access to the European Union (EU) market, a highly skilled workforce, and a favourable corporate tax environment. Here’s an in-depth look at the STEP, including its advantages and drawbacks. What is the Startup Entrepreneur Programme (STEP)? STEP allows non-EEA (European Economic Area) nationals to establish a high-potential startup in Ireland with the aim of promoting job creation, innovation, and investment in the country. Successful applicants are granted a residency visa, which permits them to live and work in Ireland. Key Eligibility Criteria: Pros of the Ireland STEP: 1. Access to the EU Market One of the biggest advantages of establishing a business in Ireland is access to the broader European Union market, which consists of over 400 million consumers. This opens up significant opportunities for startups to scale and expand into Europe easily. 2. Low Corporate Tax Rate Ireland boasts a 12.5% corporate tax rate, one of the lowest in Europe, which is a strong incentive for startups looking to minimize their tax burden. Additionally, Ireland offers several tax reliefs for research and development, providing further benefits for innovative businesses. 3. Favorable Business Environment Ireland has a well-established startup ecosystem supported by organizations like Enterprise Ireland and IDA Ireland, which offer mentorship, funding, and networking opportunities to entrepreneurs. These organizations are instrumental in helping startups navigate the Irish business landscape and achieve growth. 4. High-Quality Talent Pool Ireland has a highly educated workforce, particularly in technology and life sciences. Its universities produce a steady stream of skilled graduates, and the country is home to many global tech giants like Google, Facebook, and Microsoft, fostering a collaborative business environment for startups. 5. Fast-Track Residency STEP offers entrepreneurs and their families the opportunity to live in Ireland with a Stamp 4 Visa, which provides long-term residency. After living in Ireland for five years, applicants can apply for citizenship. Cons of the Ireland STEP: 1. Financial Barrier The €50,000 minimum investment requirement, although lower than many other countries, can still be a significant hurdle for some early-stage entrepreneurs, especially those from countries with lower access to capital or foreign exchange restrictions. 2. Sector Limitation The requirement for a high-potential startup that is scalable and innovative restricts the types of businesses that can qualify. Traditional businesses or those in non-tech sectors may find it difficult to meet the program’s strict criteria, limiting participation to more niche sectors. 3. Competition for Funding While there is strong support from Enterprise Ireland, competition for state-backed funding and grants can be fierce. Entrepreneurs need to have a well-thought-out business plan and demonstrate clear potential for growth to secure financial backing. 4. Strict Evaluation Process STEP’s application process involves rigorous vetting by the Evaluation Committee to ensure that applicants meet all the requirements. This can be time-consuming, and the outcome is not guaranteed, even for qualified candidates. Conclusion: Ireland’s Startup Entrepreneur Programme offers a fantastic opportunity for foreign entrepreneurs to establish a business in a thriving European economy with access to a talented workforce and favorable tax conditions. While the program has some limitations, particularly in terms of the investment requirement and sector eligibility, the benefits of building a business in Ireland make it an attractive option for those in innovative and scalable industries. With access to the EU market, strong governmental support, and a low corporate tax rate, Ireland continues to position itself as a startup-friendly destination, particularly for businesses with high growth potential. However, entrepreneurs should carefully consider the financial and strategic commitments involved before applying for the visa. About | My name is Sohrab Vazir. I’m a UK-based entrepreneur and business consultant. At the age of 22, and while I was an international student (graduate), I started my own Property Technology (PropTech) business, StudyFlats. I did so by obtaining an endorsement from Newcastle University under the Tier 1 Graduate Entrepreneur Scheme. Subsequently, I obtained a further 3-year Tier 1 Entrepreneur Visa (replaced by the Innovator Founder Visa). I grew my business to over 30 UK cities, and a team of four, and also obtained my Indefinite Leave to Remain (Settlement) in the UK. I now help other migrant entrepreneurs, such as myself, with their businesses.
How to get more TikTok views
Getting more TikTok views can be tricky, but it’s certainly doable. I started my TikTok channel in late 2023. For the first few months, I didn’t post often and my videos had between 500-1000 views with minimal engagement. However, between July and September 2024, I got almost 500,000 TikTok views for my videos. Getting more TikTok views is any creator or business’s goal who has a presence on TikTok. Yet, many struggle to achieve this. I will share some of the steps that I implemented that led to more TikTok views on my channel. Be authentic The most important principle is authenticity. There is too much generic and inauthentic content these days, and people loathe it. Authenticity is a rare trait in today’s world, and it is certainly valued by others. Be relatable People engage with content that they can relate to. Make sure that you prioritise relatability in your content creation strategy. Understand your audience. In doing so, as the following: What makes them happy? What makes them sad or angry? Embrace the trolls Once you get some traction, you will have trolls on your page. It simply doesn’t matter what your post is about. Sadly, there are people in the world with too much free time on their hands who take pleasure in bringing others down. Do not let them discourage you, humorously engage with them. Trolls hate seeing their tactics failing and this will keep them coming back to your page, which helps your content in the algorithm. Have a good content strategy Having the right content strategy is vital. Make sure you have a good roadmap of the content that you want to create. Your content strategy should consider all implications in terms of engagement, compliance with applicable laws as well as your resources. Want help in getting more TikTok views? Contact me today to discuss how I may be able to help. About | My name is Sohrab Vazir. I’m a UK-based entrepreneur and business consultant. At the age of 22, and while I was an international graduate, I started my own Property Technology (PropTech) business. Currently, I help aspiring founders, content creators and companies with their digital presence.
The unemployable entrepreneur: why founders become unemployable?
The tail of the unemployable entrepreneur is less often discussed. Many business owners believe that they have the option of employment if their business fails or they simply decide to shift their careers. If you are considering starting a business or are already an entrepreneur, you should be aware that you may be or become an unemployable entrepreneur. There are multiple reasons behind why entrepreneurs become unemployable and I will highlight some of them in this article. Many entrepreneurs believe that starting and growing a business equips them with skills that will assist them in employment, should they choose to pursue it at a later stage. And this is true in principle, however, the reality is that as an entrepreneur you are likely to become unemployable. Let’s look at some of the reasons why. Your skills are not the only factor As an entrepreneur, you will develop a multi-dimensional set of skills. These may help you excel in employment. However, employers often consider other factors and do not exclusively focus on your abilities alone. Long-term commitment Being a former or current entrepreneur undermines the prospects of your long-term commitment to a company. Many employers will assume that you are seeking a role for the short-term and will not commit to the company on a long-term basis. This translates to further costs incurred to the employer to re-hire and replace you as an employee. Obedience Yes, I used the word “obedience”. And please do not get me wrong: there are many employers who are great and do not expect “obedient” people in the strict definition of the term. However, being an entrepreneur undermines your ability to take orders and not be the “one in charge”. In an employer’s view, this raises the possibility of workplace conflict and ultimately having to let you go. The latter also comes with financial and legal liabilities for the employer. Conflict of interest And lastly, an employer may believe that you are seeking to work for them for the sole purpose of accessing their trade secrets, client base and internal protocols to start a competing business at a later stage. I do not need to explain this any further as there is no single company that would willingly assist a potential future competitor. If you are considering entrepreneurship, you must understand and accept the reality that you may become an unemployable entrepreneur if you consider a career shift in the future. Therefore, you must balance all probabilities and accept that this path may be permanent. I have also made a YouTube video on this topic with reference to my own example, make sure to check it out. If you need help with either entrepreneurship or employment. Feel free to reach out to me to discover how I can help. About | My name is Sohrab Vazir. I’m a UK-based entrepreneur and business consultant. At the age of 22, and while I was an international graduate, I started my own Property Technology (PropTech) business. Now I help aspiring business owners and job seekers fulfil their potential.
Business Ideas: Do you have to solve a problem?
Business ideas have become synonymous with solving a problem. However, do you always have to solve a problem when coming up with a business idea? I will highlight the supporting and opposing arguments concerning a problem-solution-based approach to business ideas. Business ideas, and finding the right one, are not easy tasks in this day and age. There is stiff competition and there is a chance that any good idea that you come up with has already been implemented. This has led to many professionals, consultants and even academics advocating for a problem/solution approach to validating business ideas. Business ideas should solve a problem? Okay, let’s look at the solution-based approach to business ideas. I do support this principle and my ventures so far have implemented it. The benefits of a solution-based approach is that: The issue with this approach is that: However, not all successful ventures are based on solving a problem. Consider the following business models/companies: -Coca Cola -Dating apps such as Tinder -OnlyFans None of these companies solve a problem per se. Yet, they are billion-dollar ventures. With dating apps, one may argue that they solve the problem of loneliness. However, one does not necessarily need a dating app to meet their partner. The reason why these companies are successful is one factor: demand. And demand is not always necessarily based on solving a problem but rather on people’s willingness to pay for what you offer. To summarise: solving problems is a useful approach to coming up with business ideas. However, the aforementioned should not be the exclusive principle and founders must prioritise demand as the core factor. Struggling to come up with a business idea? As a business consultant and former tech founder, this is my specialty. Contact me to see whether I can help you with finding the right business idea or check out my advisory program specifically designed for new/prospective business owners. About | My name is Sohrab Vazir. I’m a UK-based entrepreneur and business consultant. At the age of 22, and while I was an international student (graduate), I started my own Property Technology (PropTech) business. Now I help aspiring business owners and job seekers fulfil their potential.
Patents: 4 Basic Facts
Patents are complex, and obtaining them is only part of the hurdle. As a business consultant working with innovative founders, I get a lot of questions about patents. While I am not a patent attorney, I will share 4 basic facts about patents that will give you an idea about protecting your intellectual property through this route. Obtaining patents is certainly a complex path. You must consult a patent attorney if you wish to do so. However, to get started, I will share 4 basic facts about patents that will give you an idea of what to expect. 1. Patents are expensive First of all, patents cost a lot. As an example, let’s look at the UK: Summary of Costs As you notice, the key costs are associated with patent attornies, which you must consult if you decide to file and register a patent. For more information on UK patent costs, check here. 2. Patents take time It takes time to register a patent. On average, you are looking at 1 to 2 years (although this may vary). However, the key principle is that, unlike trade marks, patents are more complex and time-consuming. 3. They are jurisdictional Similar to trade marks, patents usually cover a certain jurisdiction, for instance, the UK. If you wish to obtain multi-jurisdictional protection, there are higher fees. 4. Obtaining a patent is not the end Lastly, it should be noted that obtaining a patent is not the end of the line. Your competitors, often firms with more resources, will most likely seek to find a way around your patent or worse, get into a legal patent battle with you. And what must be noted is that these legal battles will cost you, a lot. If you are seeking to register a patent, it is important to consult a patent attorney. Working with me as your business consultant includes introducing you to one to ensure you obtain solid advice before making any decisions and investing your resources. About | My name is Sohrab Vazir. I’m a UK-based entrepreneur and business consultant. At the age of 22, and while I was an international student (graduate), I started my own Property Technology (PropTech) business. Now I help aspiring business owners and job seekers fulfil their potential.
How to start a business with no money
If you wish to start a business with no money, you have a difficult journey ahead. However, it is certainly not impossible. I will give you some realistic tips and steps that can help you start a business with little or no money. I personally comprehend the difficulty of starting a business with no money. Back in 2016, I was a 22-year-old graduate and embarked on the path of business ownership whilst I had less than £500 to my name. To make things worse, I was on a business visa in the UK and had to meet certain milestones, making it even harder. Read more about my story here. However, I eventually grew the business to over 30 UK cities and a team of four. Yes, I did have additional capital available to me, but the business’ foundation and traction was achieved with less than £500. Here are some options that may be worth considering if you want to start a business with no money. 1. Business grants Depending on where you are and your proposed business, there may be business grants available to you. Some grants provide a lump-sum payment, and some others cover a portion of your business expenses. 2. Credit cards & loans In the UK, you can search for grants via the UK government website here. This is a tricky one. I am personally against racking up debt, and certainly in the case where that debt is spent towards a non-certain outcome. However, starting a business is about taking risks. Therefore, this is an option worth considering. 3. Barter This is an option that is less often referred to. However, it is worth considering if you possess in-demand skills. Barter is essentially exchanging a good/service in exchange for the same. For instance, you may have solid writing skills. You meet a developer who needs a copywriter for a project. At the same time, you require an app. By exchanging skills, you can achieve certain outcomes towards starting a business with no money. These options are worth considering if you wish to start a business with no money. Although they may not be applicable to everybody, it’s important to not allow the lack of capital to deter you from pursuing your vision. About | My name is Sohrab Vazir. I’m a UK-based entrepreneur and business consultant. At the age of 22, and while I was an international student (graduate), I started my own Property Technology (PropTech) business. Now I help aspiring business owners with starting and scaling the ventures.
Why I hate LinkedIn?
Over the years, I’ve come to hate LinkedIn with a passion. Sadly, a platform meant to foster connections, learning and employment opportunities has become the total opposite of its original purpose. I didn’t always hate LinkedIn. I used it for over 10 years and was active on the platform. However, starting my consultancy business shed some light on how useless (and irritating) it’s become. Plus, as my audience may be aware, I am an authentic individual and have adopted the same approach towards my work. Authenticity somehow conflicts with the way people use LinkedIn in the present day. And this is not the only reason that I hate LinkedIn. Allow me to list my reasons for growing to hate LinkedIn with a passion. 1. Mostly useless for business I’m a business person. Therefore, how I feel about a certain platform, individual or issue is not the sole determinant of my decision-making. However, what bugs me with LinkedIn is that it proved to be extremely useless for my business growth. I rarely, if ever, got a client from LinkedIn. I did have people expressing interest in my services, yet they all turned out to be dead-end prospects. The issue is that LinkedIn is filled with people/businesses trying to sell their services, and this makes you just another “salesperson”. There is hardly anything unique about you or your business seeking to gain prospects. For reference, I’m partially talking about those sales DMs that most of us receive in our inboxes. 2. Fakeness Fakeness and inauthenticity are essentially the core of most social media and networking platforms. Not only is LinkedIn not an exception, but it has become a champion of BS content and posts. And the worst part is that most people on LinkedIn believe they are unique, yet they are mimicking what everybody else is doing. 3. Virtue signalling Building on the last point, the virtue signalling on LinkedIn is beyond the scale. Let’s look at the immigration industry, one which I am familiar with. Most “professionals” in this sector are quick to post content on migrants’ rights and cultural sensitivities. I saw a post from an individual stressing the importance of getting foreign names right. Yet, this very same person ironically misspelt my name in a direct message to me. This made me think: “I’ll make a post about this just to demonstrate the fakeness of these people” and perhaps to emphasise the importance of getting other people’s names right as basic courtesy. And oh boy, I had these leaches jumping under the post condemning me. Not to mention that one of these people worked in the immigration sector too. 4. Constant sales messages Not a single day went by without me receiving some form of sales message on LinkedIn. And the worst part is that these messages are so generic and not personalised. 5. LinkedIn “influencers” Lastly, let’s talk about these “Top Voices” on LinkedIn who for the most part provide little to no value. I’m talking about those who share generic posts such as “pay your people more”, and “be kind” and having 10,000 people reacting to such posts as if they have paved the way for living on Mars. LinkedIn may be beneficial for some, but I grew to hate it more and more in the last few years. Perhaps it’s time for a new platform? One that is not centred around BS and vanity. About | My name is Sohrab Vazir. I’m a UK-based entrepreneur and business consultant. At the age of 22, and while I was an international student (graduate), I started my own Property Technology (PropTech) business. Now I help aspiring business owners with starting and scaling the ventures.