Sohrab Vazir
Consultant | Founder | Global Citizen | Writer
Category Archives: Digital Marketing
Why you should prioritise inbound SEO?
Inbound SEO is a vast topic, and that also reflects how imperative it is to your online growth. Many marketers make the mistake of neglecting inbound marketing as a whole, and this is also the case with inbound SEO. Personally, when I launched my start-up, StudyFlats, I didn’t have much of a budget to spend…
How I will help you increase your website traffic organically
The internet is full of guides on how to increase your website traffic organically, as one simple Google search will tell you. And some can be quite useful, it can be a DIY project and you may increase your website traffic organically (to some degree). However, long-term measurable results will most likely require an expert:…
6 useful AI tools for founders & businesses
AI tools are revolutionising the world of work for founders and businesses. From customer service to content creation, AI-powered tools have simplified many of the old processes. In this article, I will highlight 6 AI tools that are super useful for founders and businesses. As a founder or a business, you must use your time…
Why SEO is more than just a marketing strategy?
The consensus around SEO is viewing it as another marketing tool and strategy. However, this view is thoroughly incorrect; SEO’s function and impact go far beyond mere marketing. Okay so before I explain the vast functions of SEO, let’s go over what is and entails. What is SEO? Search Engine Optimization (SEO) is the process…
The amazing power of inbound marketing
Inbound marketing is extremely underrated, especially when it comes to larger organizations. The reasoning behind this is clear: we live in an impatient business world, and inbound marketing is a long-term strategy. In this article, I wish to briefly highlight what inbound marketing is. I will then proceed to explain why it is not optional…
Why you should hire me as your SEO content writer
The SEO/digital marketing landscape is oversaturated with SEO content writers. Whilst lack of supply in a certain industry is problematic, oversupply is equally challenging. So, with a wide pool of SEO content writers, who can be found online, on LinkedIn or through freelancer platforms such as Fiverr, how do you choose the right one? And…
3 free SEO hacks
With SEO being integral in website visibility and traffic acquisition, it’s always good to be on the lookout for the latest SEO hacks. It’s even more important to do so as a founder/company with a small marketing budget. One thing that I learned as a founder and SEO copywriter is that sometimes a small SEO…
Why you should work with a freelance SEO writer
If you have considered or are considering working with a freelance SEO writer, this article is for you. As a tech startup founder, and now a digital marketing consultant, I have dealt with SEO for over 7 years! As an SEO copywriter myself (see more details here), I thought it would be helpful to share…
3 things to consider when hiring SEO copywriters
You’ve decided to look into hiring SEO copywriters. The word “saturated” would perhaps be an understatement to describe this sector. Hence, finding the best SEO copywriter(s) can be challenging. SEO is crucial if your business has a digital presence, which it most likely does. The obvious reason is that online searching, particularly Google, is where…
Pros and Cons of WordPress
WordPress is a popular content management system (CMS) used by millions of people around the world. It’s a great platform for building websites and blogs, but it’s not without its drawbacks. In this blog post, we will explore the pros and cons of WordPress. We’ll discuss everything from its ease of use to its security…